James Currier (of NFX) pens one of the classics of the last few years, defining the term “Market Network” – multiple participants, SaaS tools, with transactions at the center.

Key differences: 1) Market networks target more complex services. 2) People matter – complex services mean each client is unique and not interchangeable. 3) Collaboration happens around a project. 4) There’s unique profiles of people involved. 5) Long term relationships between participants. 6) Referrals flow freely. 7) Increases transaction velocity and satisfaction.