Last week, Nature Human Behaviour, part of the Nature stable of scientific journals, published research (open access paper) by economist Floyd Zhang that suggested Donald Trump supporters who saw a snippet of Nature’s 2020 endorsement of Joe Biden did not change their opinion of Trump but did lose trust in Nature as a source of unbiased scientific information. They also rated US scientists as less well-informed and unbiased after seeing the endorsement compared to supporters who saw an ad promoting a redesign of the journal’s website and print offering. On the same day, in a Nature editorial commenting on the research, the journal doubled down on its right to endorse political candidates: