Thread by Joe Portsmouth
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- Apr 3, 2022
- #Finance #Management #Strategy
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3 quick growth hacks guaranteed to boost your revenue:
1/ Upsell little by little
Think long-term.
Encourage gradual increases in buying behavior.
$10 → $50 ❌
$10 → $30 → $50 ✅
Pro tip:
Use a decoy product that is overpriced to make your target upsell item look better.
Think long-term.
Encourage gradual increases in buying behavior.
$10 → $50 ❌
$10 → $30 → $50 ✅
Pro tip:
Use a decoy product that is overpriced to make your target upsell item look better.
2/ Cross-sell added value
Amazon does this better than any other company I've seen.
Their recommendations are almost always on point.
What products do you sell that pair well together?
Use phrases like:
"You might also like"
"Frequently bought together"
Amazon does this better than any other company I've seen.
Their recommendations are almost always on point.
What products do you sell that pair well together?
Use phrases like:
"You might also like"
"Frequently bought together"
3/ Offers with minimums
Take your average order value and place a minimum $ amount slightly above it.
e.g. if your AOV is $53 👇
Introduce an evergreen discount for x% off on $60+
Customers will add more value to their cart to get the discount.
And your AOV will go up 📈
Take your average order value and place a minimum $ amount slightly above it.
e.g. if your AOV is $53 👇
Introduce an evergreen discount for x% off on $60+
Customers will add more value to their cart to get the discount.
And your AOV will go up 📈
What's the best part about these tactics?
You're encouraging sticky buying behavior:
• You're adding more value to each order
• The customer gets used to spending more
• LTV and repeat revenue increase over time
And all of it can be done with automated emails.
You're encouraging sticky buying behavior:
• You're adding more value to each order
• The customer gets used to spending more
• LTV and repeat revenue increase over time
And all of it can be done with automated emails.
This is the tip of the iceberg.
You should be generating 30% of your revenue from email marketing.
Want to learn how? Join the waitlist for my course below. We're already up to 80+ people!
Sign up today 👇
forms.gle/teprZgeMPm1VAK29A
You should be generating 30% of your revenue from email marketing.
Want to learn how? Join the waitlist for my course below. We're already up to 80+ people!
Sign up today 👇
forms.gle/teprZgeMPm1VAK29A
TL;DR - 3 quick growth hacks guaranteed to boost your revenue:
1/ Upsell little by little
2/ Cross-sell added value
3/ Offers with minimums
Best part?
It encourages sticky buying behavior and it can all be done with automated emails.
1/ Upsell little by little
2/ Cross-sell added value
3/ Offers with minimums
Best part?
It encourages sticky buying behavior and it can all be done with automated emails.