Predictably Irrational: The Hidden Forces That Shape Our Decisions
- Book
- Feb 19, 2008
- #Psychology #Economics
Why do our headaches persist after taking a one-cent aspirin but disappear when we take a 50-cent aspirin?<br /><br />Why does recalling the Ten Commandments reduce our tendency to...
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Number of Pages: 400
ISBN: 006135323X
ISBN-13: 9780061353239
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Nazli Kircicek @NazliKircicek
·
Dec 2, 2023
- Replied to Shane Parrish
Just wanted to make a quick addition to the list :)
Darrah Brustein @DarrahB
·
Jan 3, 2022
- Curated in An Entrepreneur's Guide for 2022
A great read to understand why you make the choices you do, and why your customers, team, and family do too. Consider it a manual to better understand your (predictably) irrational self, and everyone else around you too.
Daniel Murray @Dmurr68
·
Apr 29, 2021