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Al Ries

1 Follower
community-curated profile

Advertising expert and author. Co-founder of Ries Cappiello Colwell advertising agency. Co-author of the book "Positioning: The Battle for Your Mind".

Overview Content
Most Recommended Recent
  • Book
Book 1993
The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk
by Al Ries and Jack Trout
Post Add to Collection Mark as Completed
Recommended by 6 people
8 mentions
Book 1980
Positioning: The Battle for Your Mind: How to Be Seen and Heard in the Overcrowded Marketplace
by Al Ries and Jack Trout
Post Add to Collection Mark as Completed
Recommended by 5 people
8 mentions
Book 2004
The Origin of Brands: How Product Evolution Creates Endless Possibilities for New Brands
by Al Ries and Laura Ries
Post Add to Collection Mark as Completed
Recommended by 1 person
1 mention
Book Jul 30, 1998
The 22 Immutable Laws of Branding: How to Build a Product or Service Into a World-Class Brand
by Al Ries and Laura Ries
Post Add to Collection Mark as Completed
Recommended by 1 person
1 mention
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