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Confessions of an Advertising Man

  • Book
  • 1963
  • #Marketing #Business
David Ogilvy
@DavidOgilvy
(Author)
www.amazon.com
Paperback
4.7/5 503 ratings
Paperback
See on Goodreads
4.04/5 3.6k ratings
2 Recommenders
2 Mentions
David Ogilvy was an advertising genius. At the age of 37, he founded the New York-based agency that later merged to form the international company known as Ogilvy & Mather. Regarded... Show More

David Ogilvy was an advertising genius. At the age of 37, he founded the New York-based agency that later merged to form the international company known as Ogilvy & Mather. Regarded as the father of modern advertising, Ogilvy was responsible for some of the most memorable advertising campaigns ever created. Confessions of an Advertising Man is the distillation of all the Ogilvy concepts, tactics, and techniques that made this international best-seller a blueprint for sound business practice. If you aspire to be a good manager in any business, this seminal work is a must-read.

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Number of Pages: 208

ISBN: 1904915019

ISBN-13: 9781904915010

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Austen Allred @austen · May 30, 2021
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Have you ever read any Ogilvy? Confessions of an Advertising Man and Ogilvy on Advertising are must reads. I’d start with the former Also The Adweek Copywriting Handbook is modern bible level in the weeds. You’d love.
Paul Graham @paulg
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Ogilvy's Confessions of an Advertising Man is the closest I can think of.
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