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Shishir Mehrotra on Scaling YouTube and The 10 Things That Matter | Blitzscaling 13

  • Podcast episode
  • Mar 2, 2016
Shishir Mehrotra
@shishirmehrotra
(Host)
open.spotify.com
Listen on Spotify
79 min
1 Recommender
1 Mention
This is session 13 of Technology-enabled Blitzscaling, a Stanford University class taught by Reid Hoffman, John Lilly, Allen Blue, and Chris Yeh. This class features a guest lecture... Show More

This is session 13 of Technology-enabled Blitzscaling, a Stanford University class taught by Reid Hoffman, John Lilly, Allen Blue, and Chris Yeh. This class features a guest lecture by Shishir Mehrotra, who helped guide YouTube through hypergrowth after its acquisition by Google. At the end of the class, Shishir is interviewed by Allen Blue.

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Blas Moros @BlasMoros ยท Apr 7, 2022
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Loved this podcast with @shishirmehrotra. Many great lessons, but the anecdotes he shared about the power of reframing struck me: coke reframed their focus from "% of soda sales" to "% of stomach" and this shifted their strategy dramatically
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